gimmick

[US]/ˈɡɪmɪk/
[UK]/ˈɡɪmɪk/
Frequency: Very High

Translation

n. 暗机关;骗人的玩意
vt. 使暗机关;搞骗人的玩意
Word Forms
复数gimmicks
第三人称单数gimmicks
过去分词gimmicked

Phrases & Collocations

marketing gimmick

营销噱头

cheap gimmick

廉价把戏

clever gimmick

巧妙手法

Example Sentences

one of those gimmicks for working off aggression.

消除侵略的花招之一。

a new gimmick to encourage people to go to the cinema

鼓动大众去看电影的新噱头

He dismissed the event as just a publicity gimmick.

他不理会这件事,只当它是一种宣传手法。

* No gimmicks, no power ups, no canned crashes, no horrible jingly jangly music, just pure top quality racing.

* 没有机关,没有惨烈的碰撞,没有杂乱不堪的背景音乐,有的只是单纯的精品赛事。

Real-world Examples

Yeah. It's the whole gimmick. Yeah, exactly.

是的。这就是整个噱头。

Source: Vox opinion

And each one has a gimmick in order to survive.

为了生存,每个细菌都有花招。

Source: Discovery documentary "Understanding Bacteria"

So don't fall into the trap of speed reading gimmicks.

因此别落入了快速阅读这种噱头的陷阱中。

Source: 2018 Best Hits Compilation

Yeah, you know, the whole point of the video. - That's the whole gimmick!

是啊,这就是视频的意义所在。 - 这就是整个的噱头!

Source: Vox opinion

Over time, hardware gimmicks and accessories didn't catch on.

一直以来,硬件噱头和配件并没有流行起来。

Source: Trendy technology major events!

See, the cast is a great gimmick because everyone wants to sign their name on it.

瞧,打石膏挂绷带是多好的招数,因为人人都想在上面签个名。

Source: Diary of a Little Kid 1: Haunted House Ideas

Yes, a gimmick is something that looks good, but is not really useful.

没错,gimmick就是那些看起来似乎很不错,但实际上并不怎么管用的东西。

Source: 6 Minute English

What office life doesn't need is gimmicks.

办公室生活不需要花招。

Source: The Economist (Summary)

But be careful to avoid gimmicks or misleading people.

但要小心,别用些噱头或误导别人。

Source: Crash Course: Business in the Workplace

Cook said the company doesn't depend on gimmicks.

库克称苹果公司从不使用此种低劣手段。

Source: AP Listening Collection May 2013

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